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The Meaning of Luxury in Tourism, Hospitality and Events

John Swarbrooke

ISBN: 9781911396062 HBK; 9781911396079 PBK; 9781911396086 eBook


About this book | Table of contents | About the authors | Sample files | Buy now
The Meaning of Luxury in Tourism, Hospitality and Events examines the concept of luxury and its meaning across tourism, events and hospitality globally. Packed with case studies, it is a challenging and innovative text that investigates how the idea of luxury is changing in response to a variety factors, such as social change, technological innovation and the challenge of sustainability. It also discusses the meaning and concept of luxury service today and the difference between authenticity and values versus ostentatious display and materialism.

It covers the following areas, issues and case studies:

• Traditional luxury products: the ‘golden age’ of luxury cruising; the grand old five star hotels and the ‘Ritzification’ of the European hotel industry, the early days of civil aviation, and the ‘Grand Tour.
• Travel and Transport: the luxury tourist trains of today around the world; the First Class service of Gulf States airlines; taxi travel from limousines to Uber!
• Tourism operators: small-scale tailor-made holidays – ‘Nomadic Thoughts’ in the UK; ethical community based tourism, the case of ‘Village Ways’; specialist music festival operators
• Tourist destinations: luxury shopping destinations – designer brands, gold and markets; exclusive private islands; gastronomy destinations – Copenhagen, San Sebastian and Cornwall!
• The impact of technology on luxury hotels: the impact of Airbnb, pop-up hotels, fashion hotels and the luxury hotel brands such as Banyan.
• Food: the three star Michelin restaurants; the kudos of eating street food; farmers markets; ‘eating with the locals’.
• Events: Upselling at festivals including meet-and-greet opportunities; luxury weddings; corporate hospitality at major sporting events
• The cruise sector: the ‘democratisation’ of the cruise market- selling luxury at affordable prices.
• Tourist behaviour: ’co-creation’/personal development travel eg foraging and cooking holidays in the UK; the ‘slow travel’ movement; experience sharing via social media; upscale hedonism and the 'democratisation' of luxury.
• Tourism media: Condé Nast Traveller magazine; ‘designer’ travel guides.

An innovative text, it is must have reading for all those studying in hospitality, events and tourism, as well as researchers and practitioners wishing to keep abreast of the latest developments in this influential and growing market segment.

Publication Date


January 2018

Table of contents

Ch 1 The historical evolution of luxury in Tourism, Hospitality and Events (THE); Ch 2 Supply - including branding, price, providers and service delivery; Ch 3 The current market for luxury - quantitative data, motivators, segmentation and determinants; Influencing Factors: Ch 4 Emerging communication technologies and their impact on the idea of luxury; Ch 5 Social change; Ch 6 The ‘Experience economy’; Ch 7 Authenticity – what is authentic?; Ch 8 Challenges - ethics, sustainability, and responsible travel; Ch 9 Media influences; Ch 10 The impact of the growth in leisure and tourism economies; The future of luxury in THE: Ch 11 The nature of service in future; Ch 12 The future supply of luxury experiences; Ch 13 The future market for luxury in THE; Ch 14 The relationship between luxury in THE and in other sectors of the economy; Ch 15 The research agenda for luxury; Ch 16 Conclusions and conceptual thoughts and questions; Case studies

Table of contents

Ch 1 The historical evolution of luxury in Tourism, Hospitality and Events (THE); Ch 2 Supply - including branding, price, providers and service delivery; Ch 3 The current market for luxury - quantitative data, motivators, segmentation and determinants; Influencing Factors: Ch 4 Emerging communication technologies and their impact on the idea of luxury; Ch 5 Social change; Ch 6 The ‘Experience economy’; Ch 7 Authenticity – what is authentic?; Ch 8 Challenges - ethics, sustainability, and responsible travel; Ch 9 Media influences; Ch 10 The impact of the growth in leisure and tourism economies; The future of luxury in THE: Ch 11 The nature of service in future; Ch 12 The future supply of luxury experiences; Ch 13 The future market for luxury in THE; Ch 14 The relationship between luxury in THE and in other sectors of the economy; Ch 15 The research agenda for luxury; Ch 16 Conclusions and conceptual thoughts and questions; Case studies

About the authors

Professor John Swarbrooke is Associate Dean-International, Plymouth Global, Plymouth University, UK

Table of contents

Ch 1 The historical evolution of luxury in Tourism, Hospitality and Events (THE); Ch 2 Supply - including branding, price, providers and service delivery; Ch 3 The current market for luxury - quantitative data, motivators, segmentation and determinants; Influencing Factors: Ch 4 Emerging communication technologies and their impact on the idea of luxury; Ch 5 Social change; Ch 6 The ‘Experience economy’; Ch 7 Authenticity – what is authentic?; Ch 8 Challenges - ethics, sustainability, and responsible travel; Ch 9 Media influences; Ch 10 The impact of the growth in leisure and tourism economies; The future of luxury in THE: Ch 11 The nature of service in future; Ch 12 The future supply of luxury experiences; Ch 13 The future market for luxury in THE; Ch 14 The relationship between luxury in THE and in other sectors of the economy; Ch 15 The research agenda for luxury; Ch 16 Conclusions and conceptual thoughts and questions; Case studies

About the authors

Professor John Swarbrooke is Associate Dean-International, Plymouth Global, Plymouth University, UK

Sample files

Contents, copyright and preface.pdf
Chapter 1.pdf
Chapter 2.pdf
Chapter 3.pdf
Chapter 4.pdf
Chapter 5.pdf
Chapter 6.pdf
Chapter 7.pdf
Chapter 8.pdf
Chapter 9.pdf
Chapter 10.pdf
Chapter 11.pdf
Chapter 12.pdf
Chapter 13.pdf
Chapter 14.pdf
Chapter 15.pdf
Chapter 16.pdf
Chapter 17.pdf

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Chapter 2 The History of Luxury in Tourism and HospitalityPrice: £5.99
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Chapter 3 The Evolution of the Concept of Luxury in Tourism and HospitalityPrice: £5.99
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Chapter 5 The Luxury Consumer in Tourism, Hospitality and EventsPrice: £5.99
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Chapter 6 The Supply Side of LuxuryPrice: £5.99
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Chapter 7 Luxury Tourist DestinationsPrice: £5.99
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Chapter 8 How is Technology Changing the Meaning of LuxuryPrice: £5.99
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Chapter 9 What Does Luxury Service Mean TodayPrice: £5.99
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Chapter 10 Is Luxury Today all about Experiences Rather than Products and ServicesPrice: £5.99
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Chapter 11 Are Luxury and Sustainability CompatiblePrice: £5.99
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Chapter 12 Are Luxury Brands a Contradiction in TermsPrice: £5.99
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Chapter 13 Towards a Research Agenda for Luxury in Tourism, Hospitality and EventsPrice: £5.99
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Chapter 14 ConclusionsPrice: £5.99
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Chapter 15 The Future of Luxury in Tourism, Hospitality and EventsPrice: £5.99
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Chapter 16 Case StudiesPrice: £5.99
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Chapter 17 References and Further ReadingPrice: £5.99
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