Research Methods for Business and Management 2nd edn
DOI: 10.23912/978-1-910158-51-7-2736 | ISBN: PBK |
Published: September 2015 | Component type: book |
Abstract
This updated and revised edition offers a comprehensive overview of key research methods and the main choices available when undertaking research in business and management. New to this edition is a comprehensive, practical guide on how to write your dissertation – invaluable to all.
Contributors
- Kevin D O'Gorman, Heriot-Watt University (Editor) http://orcid.org/0000-0001-6239-6619
- Robert MacIntosh, Heriot-Watt University (Editor) http://orcid.org/0000-0001-7333-0201
Cite as
O'Gorman & MacIntosh, 2015
O'Gorman, K.D. & MacIntosh, R. (2015) Research Methods for Business and Management 2nd edn. Oxford: Goodfellow Publishers http://dx.doi.org/10.23912/978-1-910158-51-7-2736
Chapters
Chapter 1 The Nature of Research (MacIntosh & Caldwell)
Chapter 2 The Key is in the Reading Finding a Project (MacLaren & Hill)
Chapter 3 The Literature Review (Arshed & Dansen)
Chapter 4 Mapping Research Methods (O'Gorman & MacIntosh)
Chapter 5 Case Studies and Data (Papachroni & Lochrie)
Chapter 6 From Archives to the Internet (Gori & Perez-Vega)
Chapter 7 Qualitative Data Gathering Techniques (Lochrie, Curran & O'Gorman)
Chapter 8 Qualitative Data Analysis Approaches (Sang & Sitko)
Chapter 9 Quantitative Data Gathering Techniques (Taheri, Porter & Valantasis-Kanellos)
Chapter 10 Quantitative Data Analysis Approaches (Taheri, Porter, Konig & Valantasis-Kanellos)
Chapter 11 Managing Ethics in Research Projects (Richards, Wimalasena & MacLean)
Chapter 12 Writing Up Your Research Project (MacIntosh, Farrington & Sanders)
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