Student resource
 | Now available for purchase! Researching Tourism, Leisure and Hospitality for Dissertations and Theses 2nd edition 64951 visitsPeter MasonISBN: 9781915097002 HBK;9781915097019 PBK; 9781915097026 eBookA unique text that takes away the stress, worry and confusion by providing a step-by-step, user friendly guide to all you need to know to successfully research and compile your dissertation or thesis |
 | Now available for purchase! Reimagining and Reshaping Events 87840 visitsTheoretical and practical perspectivesJeffrey Wrathall, Effie SteriopoulosISBN: 9781911635871 HBK; 9781911635888 PBK; 9781911635895 eBookA unique and user-friendly text which advances managerial views on how the event industry is transforming. Packed with international real-life case studies and examples, it contextualises theory and illustrates how the industry has had to adapt whilst still considering key technological and sustainability issues. |
 | Now available for purchase! Business Marketing: The Theory and Practice of B2B 123594 visitsChris Fill, Fill Associates with Scot McKee, BirddogISBN: 978-1-906884-54-3 HBK; 978-1-906884-55-0 PBK; 9781906884697 eBookBusiness Marketing is an academic textbook written from a marketing management perspective. It is about the marketing methods, issues and principles associated with the relationships and interactions between organisations. However, unlike most other text |
 | Now available for purchase! Essential Financial Techniques for Hospitality Managers 116334 visitsA practical approachCathy BurgessISBN: 978-1906884-16-1A user friendly and hands-on introduction to finance and accounting in the hospitality industry. A fully revised and updated second edition of the bestselling Guide to MoneyMatters for Hospitality Managers, it is a must-have companion for all managers |