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Researching Tourism, Leisure and Hospitality for Dissertations and Theses 2nd edition 64262 visits

Peter Mason

ISBN: 9781915097002 HBK;9781915097019 PBK; 9781915097026 eBook

A unique text that takes away the stress, worry and confusion by providing a step-by-step, user friendly guide to all you need to know to successfully research and compile your dissertation or thesis

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Reimagining and Reshaping Events 87090 visits

Theoretical and practical perspectives

Jeffrey Wrathall, Effie Steriopoulos

ISBN: 9781911635871 HBK; 9781911635888 PBK; 9781911635895 eBook

A unique and user-friendly text which advances managerial views on how the event industry is transforming. Packed with international real-life case studies and examples, it contextualises theory and illustrates how the industry has had to adapt whilst still considering key technological and sustainability issues.

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Business Marketing: The Theory and Practice of B2B 122929 visits

Chris Fill, Fill Associates with Scot McKee, Birddog

ISBN: 978-1-906884-54-3 HBK; 978-1-906884-55-0 PBK; 9781906884697 eBook

Business Marketing is an academic textbook written from a marketing management perspective. It is about the marketing methods, issues and principles associated with the relationships and interactions between organisations. However, unlike most other text

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Essential Financial Techniques for Hospitality Managers 115734 visits

A practical approach

Cathy Burgess

ISBN: 978-1906884-16-1

A user friendly and hands-on introduction to finance and accounting in the hospitality industry. A fully revised and updated second edition of the bestselling Guide to MoneyMatters for Hospitality Managers, it is a must-have companion for all managers


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