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![]() | Now available for purchase! Creative B2B Branding (No, Really) 70657 visitsBuilding a Creative Brand in a Business WorldScot McKeeISBN: 978-1-906884-12-3B2B brand communications have changed little in the last 25 years, until now. Creative B2B Branding (No, Really), combines experience, insight, anecdote, observation and example to demonstrate how businesses |
![]() | Now available for purchase! The Busy Manager's Guide to Marketing 65143 visitsBill DonaldsonISBN: 978-1-906884-06-2'''The Busy Manager’s Guide to Marketing''' is a readable, accessible and easy-to-follow book for practising managers with limited time and big ambitions. |
![]() | Now available for purchase! Conducting Research with Children and Adolescents 64699 visitsDesign, Methods and Empirical CasesJulie TinsonISBN: 978-1-906884-02-4This book is designed as a definitive guide to the sensitive and significant area of researching with children. It is based on the key academic concepts in the field and summarises the seminal papers and salient ethics, access and engagement issues. |