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Digital Marketing and Social Media Strategies for Tourism and Hospitality Organizations

DOI: 10.23912/9781911635475-4393

ISBN: 9781911635475

Published: April 2022

Component type: book

10.23912/9781911635475-4393

Abstract

Investigates the current status of digital marketing and social media utilization by both travellers and service providers and explores future digital marketing and social media research trends.

Cite as

, 2022

(2022) Digital Marketing and Social Media Strategies for Tourism and Hospitality Organizations. Oxford: Goodfellow Publishers http://dx.doi.org/10.23912/9781911635475-4393

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