Events Mismanagement
Learning from failure
Tim Brown, Phil Higson, Lindsey Gaston
ISBN: 9781915097101 HBK; 9781915097118 PBK; 9781915097125 eBook
DOI: 10.23912/9781915097101-4980
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Events MIsmanagement is unique text as it looks at events from a very different perspective – that of how and why events fail and what can be learnt from this in both a practical and academic perspective.
Using a wealth of international case studies and examples, the text examines:
Each chapter is designed to explore different aspects of how and why events fail and what we can learn from these. Many events fail due to poor planning or human failure and this new text is aimed at understanding how to overcome these issues or reduce the likelihood of failure in the future.
The volume provides a case study approach to the event planning process with the cases illustrating how core planning theory and concepts fails to emerge in practice and why. This provides a consistent thread throughout the entire text to link each chapter succinctly.
Due to publish May 2022
Using a wealth of international case studies and examples, the text examines:
- Why events fail
- What can we learn from event failure
- How we can improve practice through learning about event failure
- How events can be safer / risk adverse
- How to reduce the chance of events failing
- A wide range of international examples appealing to a wider audience
Each chapter is designed to explore different aspects of how and why events fail and what we can learn from these. Many events fail due to poor planning or human failure and this new text is aimed at understanding how to overcome these issues or reduce the likelihood of failure in the future.
The volume provides a case study approach to the event planning process with the cases illustrating how core planning theory and concepts fails to emerge in practice and why. This provides a consistent thread throughout the entire text to link each chapter succinctly.
Due to publish May 2022
Table of contents
Ch 1 Introduction to Events MISmanagement – what we can learn from failure in events; Ch 2 Concept stage; Ch 3 Feasibility stage; Ch 4 Planning / project management; Ch 5 Marketing & Promotion; Ch 6 Communication; Ch 7 Budgeting / Finance; Ch 8 Location / Venue; Ch 9 Sustainability / environmental; Ch 10 People; Ch 11 Risk Management; Ch 12 Security; Ch 13 Logistics; Ch 14 Evaluation; Ch 15 Conclusion; IndexTable of contents
Ch 1 Introduction to Events MISmanagement – what we can learn from failure in events; Ch 2 Concept stage; Ch 3 Feasibility stage; Ch 4 Planning / project management; Ch 5 Marketing & Promotion; Ch 6 Communication; Ch 7 Budgeting / Finance; Ch 8 Location / Venue; Ch 9 Sustainability / environmental; Ch 10 People; Ch 11 Risk Management; Ch 12 Security; Ch 13 Logistics; Ch 14 Evaluation; Ch 15 Conclusion; IndexAbout the authors
Tim Brown is Programme Leader and Senior Lecturer for Events Management and is also the Senior University Teaching Fellow for Chester Business School, UK. Phil Higson is Senior Fellow of the Higher Education Academy and former Head of Tourism and Events Management at Chester Business School. Lindsey Gaston is Senior Lecturer in Events Management at Liverpool John Moores University, UK.Table of contents
Ch 1 Introduction to Events MISmanagement – what we can learn from failure in events; Ch 2 Concept stage; Ch 3 Feasibility stage; Ch 4 Planning / project management; Ch 5 Marketing & Promotion; Ch 6 Communication; Ch 7 Budgeting / Finance; Ch 8 Location / Venue; Ch 9 Sustainability / environmental; Ch 10 People; Ch 11 Risk Management; Ch 12 Security; Ch 13 Logistics; Ch 14 Evaluation; Ch 15 Conclusion; IndexAbout the authors
Tim Brown is Programme Leader and Senior Lecturer for Events Management and is also the Senior University Teaching Fellow for Chester Business School, UK. Phil Higson is Senior Fellow of the Higher Education Academy and former Head of Tourism and Events Management at Chester Business School. Lindsey Gaston is Senior Lecturer in Events Management at Liverpool John Moores University, UK.Sample files
Contents, preface and copyright.pdfChapter 1.pdf
Chapter 2.pdf
Chapter 3.pdf
Chapter 4.pdf
Chapter 5.pdf
Chapter 6.pdf
Chapter 7.pdf
Chapter 8.pdf
Chapter 9.pdf
Chapter 10.pdf
Chapter 11.pdf