The Global Management Series
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Highly developed, internationally authored texts based on the world renowned distance learning programme at Heriot Watt University, UK.
The series is made up of core texts covering the principles of international business and management for all levels of degree and postgraduate programmes. Academically rigorous with theory-rich writing at its core, each text is:
•Carefully developed for a 12 week teaching semester
•Structured to deliver complete clarity for the student
•Based on rigorous distance learning experience and with outstanding tutor support
All texts are available as individual e-chapters for instant pdf download for users to create their own learning portfolio. Priced at £4.99/€5.99/$7.99 each.
A structured and targeted series of texts, topics include:
The series also offers a flexible 'pick and mix' choice of e-chapters, so that not only can books be purchased as hard copy of eBooks, but that each book will be available as downloadable e-chapters, enabling students to purchase only the chapters most relevant to their needs. See the specific book's page on our website to download e-chapters form each title.
Each book in the series is edited and contributed to by a team of experienced academics based in the UK, Dubai and Malaysia providing a truly global viewpoint. The series will be an essential learning aid for students across a wide range of business and management courses and an invaluable teaching tool for lecturers and academics.
Kevin O’Gorman is Professor of Management and Business History and Head of Business Management in the School of Languages and Management in Heriot-Watt University, Edinburgh. He trained in Glasgow, Salamanca and Rome as a philosopher, theologian and historian. His research interests have a dual focus: Origins, history and cultural practices of hospitality, and philosophical, ethical and cultural underpinnings of contemporary management practices. Using a wide range of methodological approaches he has published over 80 journal articles, books, chapters, and conference papers in business and management studies.
Robert MacIntosh is Professor of Strategy and Head of the School of Management and Languages at Heriot-Watt University. He trained as an engineer and has worked at the Universities of Glasgow and Strathclyde. His research on the ways in which top teams develop strategy and on organizational change has been published in a wide range of outlets. He has a long-standing interest in research methods for business and management studies and has published on the relevance of management research using methods that include ethnography and action research. He has consulted extensively with public and private sector organizations and sits on the board of the charity Turning Point Scotland.
The series is made up of core texts covering the principles of international business and management for all levels of degree and postgraduate programmes. Academically rigorous with theory-rich writing at its core, each text is:
•Carefully developed for a 12 week teaching semester
•Structured to deliver complete clarity for the student
•Based on rigorous distance learning experience and with outstanding tutor support
All texts are available as individual e-chapters for instant pdf download for users to create their own learning portfolio. Priced at £4.99/€5.99/$7.99 each.
A structured and targeted series of texts, topics include:
- Business Research Methods
- Management in a Global Context
- Commercial Law
- Project Management
- Operations Management
- Marketing Perspectives
- Enterprise Concepts and Issues
- Enterprise and its Business Environment
- Marketing Communications
- Accounting & Finance for Business
- Business Skills
- Human Resource Management
- Fundamentals of Marketing
- Consumer Behavior
- Intercultural Management
- Enterprise & High Growth Companies
The series also offers a flexible 'pick and mix' choice of e-chapters, so that not only can books be purchased as hard copy of eBooks, but that each book will be available as downloadable e-chapters, enabling students to purchase only the chapters most relevant to their needs. See the specific book's page on our website to download e-chapters form each title.
Each book in the series is edited and contributed to by a team of experienced academics based in the UK, Dubai and Malaysia providing a truly global viewpoint. The series will be an essential learning aid for students across a wide range of business and management courses and an invaluable teaching tool for lecturers and academics.
About the series editors
Kevin O’Gorman is Professor of Management and Business History and Head of Business Management in the School of Languages and Management in Heriot-Watt University, Edinburgh. He trained in Glasgow, Salamanca and Rome as a philosopher, theologian and historian. His research interests have a dual focus: Origins, history and cultural practices of hospitality, and philosophical, ethical and cultural underpinnings of contemporary management practices. Using a wide range of methodological approaches he has published over 80 journal articles, books, chapters, and conference papers in business and management studies.
Robert MacIntosh is Professor of Strategy and Head of the School of Management and Languages at Heriot-Watt University. He trained as an engineer and has worked at the Universities of Glasgow and Strathclyde. His research on the ways in which top teams develop strategy and on organizational change has been published in a wide range of outlets. He has a long-standing interest in research methods for business and management studies and has published on the relevance of management research using methods that include ethnography and action research. He has consulted extensively with public and private sector organizations and sits on the board of the charity Turning Point Scotland.
About the authors
Kevin O’Gorman is Professor of Management and Business History and Head of Business Management in the School of Languages and Management in Heriot-Watt University, Edinburgh. He trained in Glasgow, Salamanca and Rome as a philosopher, theologian and historian. His research interests have a dual focus: Origins, history and cultural practices of hospitality, and philosophical, ethical and cultural underpinnings of contemporary management practices. Using a wide range of methodological approaches he has published over 80 journal articles, books, chapters, and conference papers in business and management studies.Robert MacIntosh is Professor of Strategy and Head of the School of Management and Languages at Heriot-Watt University. He trained as an engineer and has worked at the Universities of Glasgow and Strathclyde. His research on the ways in which top teams develop strategy and on organizational change has been published in a wide range of outlets. He has a long-standing interest in research methods for business and management studies and has published on the relevance of management research using methods that include ethnography and action research. He has consulted extensively with public and private sector organizations and sits on the board of the charity Turning Point Scotland.