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Search results for Goodfellow-publishers-catalogue-2014.pdf - 65 results28 | Contemporary Tourism Reviews Editor in chief: Professor Chris Cooper ISBN: CTR • Critical, state of the art electronic reviews written by Tourism’s leading thinkers
• Provides flexible, current and topical information instantly
• Immediate, active links to the primary research material More |
29 | Contemporary Cases Online Editors in chief: Dr Alan Fyall and Dr Brian Garrod ISBN: CCO Contemporary Cases Online''' provides critical case studies that are original, flexible, challenging, controversial and research-informed, driven by the needs of teaching and learning. More |
30 | Understanding Tourism 2nd edition ISBN: 978-1-915097-66-8 hbk; 978-1-915097-67-5 pbk; 978-1-915097-68-2 eBook PDF; ePUB: 9781915097699 Understanding Tourism: Concepts and Theories is a follow-on text to the successful text Tourism Theories: Concepts and Models. Now aimed at a more undergraduate audience, it has been fully revised and updated to reflect current thinking and include new case studies and material on:
International tourism and the political economy of tourism
The quest for sustainability and the net zero imperative
How tourists consume a destination
Crisis and resilience in a COVID-adapted world
It is a comprehensive and cohesive text that develops a series of key ideas that deepens understanding and encourages critical thinking. More |
32 | The Busy Manager's Guide to Marketing Bill Donaldson ISBN: 978-1-906884-06-2 '''The Busy Manager’s Guide to Marketing''' is a readable, accessible and easy-to-follow book for practising managers with limited time and big ambitions. More |
34 | COVID-19 and Travel ISBN: 9781911635703 HBK; 9781911635710 PBK; 9781911635727 eBook Examines how this crisis unfolded and its devasting impacts on the travel, tourism and hospitality industries. Packed with international case studies, it takes the reader from the very outset of the crisis, how the industry reacted and its message to the market, through to its impacts and a possible future. More |
35 | The Next Big Thing! Please complete our short survey to investigate what the new and upcoming topics are in your area of teaching and research. More |
36 | Tourism Theories, Concepts and Models ISBN: 9781911635352 HBK; 9781911635369 PBK; 9781911635376 eBook A critical overview of the core theories, concepts and models that have shaped the development of tourism as a field of study More |
37 | Leadership and Entrepreneurship in the Hospitality Industry Chess Partnership ISBN: 978-1-906884-48-2 hbk; 978-1-906884-49-9 pbk Many aspire to be leaders and entrepreneurs where they can set the tone of business. This is particularly true in the hospitality industry where entrepreneurship is a dominant force, yet few people understand what it demands to be a leader in the sector More |
38 | Marketing and Consumer Behaviour Authors
Gillian Hogg, Heriot-Watt University
Keith Gori, Heriot-Watt University
Wendy Hisbent, Heriot-Watt University
Abstract
In today’s highly complex market economy an understanding of marketing is essential for businesses to succeed. More |
39 | Responsible Tourism 2nd edition ISBN: 978-1-910158-84-5 hbk; 978-1-910158-85-2 pbk; 978-1-910158-86-9 eBook Responsible Tourism is about the globally vital necessity of realising sustainable tourism. It is a hugely important challenge to those who organise and sell travel and tourism, and those who consume it. More |
40 | Privacy policy Goodfellow Publishers Ltd recognize the importance of protecting the information collected from Users in the operation of this website, and take reasonable steps to maintain the security, integrity and privacy of any information... More |
41 | Online access All purchasers of Goodfellow Publishers books get their content online as well as printed. More |
45 | Sustainable Value Creation in Hospitality 2nd edition ISBN: 9781915097880 PBK; 9781917433075 HBK; 9781917433082 E-book PDF; 9781917433099 ePUB Based on theory and practice it takes the student through the key issues focusing on the hospitality industry, particularly the hotel sector. It analyses environmental, economic and social value in the industry, and what can be done to maximise the good for all the stakeholders in the long term. More |
46 | The Cultural Risk Assessment in Events ISBN: 9781917433143 Pbk; 9781917433150 Hbk; 9781917433167 eBook PDF; 9781917433174 ePub Introduces an innovative element of the events process, this book encapsulates practical and theoretical aspects for identifying and assessing the cultural risks that impact events and event spaces. Utilising their ‘pracademic’ expertise, the authors incorporate their decades of experience in events practice. More |
47 | Principles of Sustainable Project Management ISBN: 9781911396857 HBK; 9781911396864 PBK; 9781911396871 eBook A unique approach to managing projects by combining the principles of sustainable management theory with the main processes and areas of knowledge in the currently established project management theory, in an applied context. More |
48 | Unpacking Hospitality Work Realities ISBN: 9781917433204 HBK; 9781917433211 eBOOK PDF; 9781917433020 eBOOK ePUB This volume provides evidence-based insights and discussions on today’s workplace realities in the hospitality industry. It uses comparative perspectives and insights from international case studies to illustrate what is wrong, what needs to change, and how change can best be implemented to ensure fair work in hospitality. More |
50 | International Cases In Sustainable Travel & Tourism ISBN: 978-1-908999-40-5 pbk; 978-1-908999-39-9 hbk An international range of outstanding new cases focused on sustainable tourism management and development, including award winners and finalists from the WTTC Tourism for Tourism Awards. More | Last 25 results Next 25 results
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