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Management




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GLOBAL MANAGEMENT SERIES CATALOGUE

Management

The Global Management Series 198799 visits

‘The Global Management Series is a complete portfolio of global business and management texts that successfully meets the needs of students on international undergraduate and postgraduate business and management courses. Backed by lecturer and student resources, each book is clear, concise and practical, and has a thorough pedagogic structure to suit a 12 week semester.

Forthcoming title

Culinary Leadership 1790 visits

Creativity, Philosophy and the Future of Hospitality

Chris Sheppardson, Katie Wilson

ISBN: 9781917433983 HBK; 9781917433969 PBK; 9781917433990 PDF; 9781915097828 EPUB

A comprehensive, interdisciplinary examination of the role of chefs as influential figures within the broader context of leadership. With 21 in-depth profiles, it offers valuable insights into the leadership strategies, creative processes, and cultural shifts that are defining the future of the culinary world.

Forthcoming title

Elite Sport and Leadership 1632 visits

Mindset, Culture and Sustainable Performance

Chris Sheppardson, Izzy McHattie

ISBN: 9781918901009 HBK; 9781917433976 PBK; 9781918901016 PDF; 9781918901023 EPUB

Elite Sport and Leadership uses the world of elite sport as a lens to examine how mindset, identity, culture, and human behaviour shape leadership and success. Drawing on case studies from athletes, coaches and teams, it explores key leadership themes, from attention and decision-making to resilience, identity, and team dynamics.

Now available for purchase!

Marketing Communications 2nd edition 485317 visits

An advertising, promotion and brand perspective

Babak Taheri, Hamid Shaker

ISBN: Hardback: 9781915097774; Paperback: 9781915097781; eBook: 9781915097989

Fully revised and updated, this text acknowledges that the most important task faced by any marketing communications practitioner is to identify and select an optimum promotions mix to help achieve an organisation’s business objectives.

Now available for purchase!

Events Management 549067 visits

Principles and Practice 4th edition

Razaq Raj, Tahir Rashid

ISBN: 9781915097194 PBK; 9781915097217 HBK; 9781915097200 eBook

Fully revised and updated and includes two new chapters. Packed with case studies, both in-text and online, it takes the reader through the whole process of events management.

Now available for purchase!

Reimagining and Reshaping Events 542370 visits

Theoretical and practical perspectives

Jeffrey Wrathall, Effie Steriopoulos

ISBN: 9781911635871 HBK; 9781911635888 PBK; 9781911635895 eBook

A unique and user-friendly text which advances managerial views on how the event industry is transforming. Packed with international real-life case studies and examples, it contextualises theory and illustrates how the industry has had to adapt whilst still considering key technological and sustainability issues.

Now available for purchase!

Business Analytics in Context 354508 visits

An Introduction to Methodologies

Gareth Woods

ISBN: 9781911635147 Paperback; 9781911635154 E-book

An engaging and accessible text the covers understanding basic concepts, such as algebra, through to applying more advanced techniques including differentiation and optimisation.

Now available for purchase!

Getting Started in Business Law 377202 visits

Paul Bates

ISBN: 9781911635130 PBK; 9781911635185 eBook

An accessible, concise and inexpensive alternative to currently available textbooks, it covers the core topics taught at first year undergraduate level to non-specialists taking a business law module as part of their undergraduate studies.

Forthcoming title

Marketing Planning: Models and Frameworks 457406 visits

Philip Jarman

ISBN: PBK: 978-1-911635-50-5; EBOOK: 978-1-911635-51-2

A concise and user friendly introduction to marketing planning, models and frameworks . It encourages students and novice marketers to think about the context in which they are planning, why a plan is needed and how and why they should use models to get the best results.

Now available for purchase!

Principles of Sustainable Project Management 560608 visits

Mohamed Salama

ISBN: 9781911396857 HBK; 9781911396864 PBK; 9781911396871 eBook

A unique approach to managing projects by combining the principles of sustainable management theory with the main processes and areas of knowledge in the currently established project management theory, in an applied context.


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