Textbook
![]() | Now available for purchase! Profit Planning 3/e EXTENDED EDITION 168749 visitsfor hospitality and tourismPeter HarrisISBN: 978-1-908999-60-3 hbk; 978-1-908999-61-0 pbkA complete guide to using key managerial accounting techniques for planning, controlling and improving profitability at the business property level - the “cutting-edge†of routine decision making. |
![]() | Forthcoming title Contemporary Issues for Events 1805 visitsClaire Drakeley, Tim BrownISBN: 9781915097866 Hbk; 9781915097873 Pbk; 9781917433181 eBook9781915097866 Hbk; 9781915097873 Pbk; 9781917433181 eBook |
![]() | Now available for purchase! International Tourism Futures 2nd edition 34125 visitsThe Drivers and Impacts of ChangeClare Lade, Paul Strickland, Elspeth Frew, Paul Willard, Sandra Cherro Osorio, Astrid NørfeltISBN: 9781915097941 PBK; 9781915097958 HBK; 9781915097965 eBookExamines influential factors such as the demographic, political, economic and technological changes, which will affect the nature, trends and participation in tourism, hospitality and events |
![]() | Forthcoming title Entrepreneurship in Hospitality and Tourism 2nd edition 36198 visitsA global perspectiveLevent Altinay, Anna Farmaki, Zaid AlrawadiehISBN: Hardback: 9781917433044 Paperback: 9781917433037 eBook: 9781917433051A new and definitive overview of the vital role and effective practice of entrepreneurship in one of the most dynamic industry sectors in the world. With a highly qualified international team of contributors, the editors clearly outline the key theoretical perspectives and go on to cover the various types of entrepreneurship. |
![]() | Now available for purchase! The Dark Side of Events 44000 visitsNavigating Corruption and Risk ManagementWilliam O'TooleISBN: 9781915097415 HBK; 9781915097996 PBK; 9781915097422 eBook"A timely and important contribution to the ethical debate surrounding events of all kinds, including business events." Rob Davidson, Managing Director at MICE Knowledge
"Such an important book. It is crucial to recognise the “dark side” in order to look for ways to improve. |
![]() | Now available for purchase! Marketing Communications 2nd edition 52106 visitsAn advertising, promotion and brand perspectiveBabak Taheri, Hamid ShakerISBN: Hardback: 9781915097774; Paperback: 9781915097781; eBook: 9781915097989Fully revised and updated, this text acknowledges that the most important task faced by any marketing communications practitioner is to identify and select an optimum promotions mix to help achieve an organisation’s business objectives. |
![]() | Now available for purchase! Sustainable Value Creation in Hospitality 2nd edition 11590 visitsGuests on EarthElena CavagnaroISBN: 9781915097880 PBK; 9781917433075 HBK; 9781917433082 E-bookBased on theory and practice it takes the student through the key issues focusing on the hospitality industry, particularly the hotel sector. It analyses environmental, economic and social value in the industry, and what can be done to maximise the good for all the stakeholders in the long term. |
![]() | Forthcoming title Coaching and Mentoring in Tourism, Hospitality and Events 85986 visitsDiana Clayton, Judie M Gannon, Anna KlenertISBN: 9781915097743 HBK; 9781915097729 PBK; 9781915097750 eBookA comprehensive exploration of mentoring and coaching and its’ application within the THE industries. |
![]() | Now available for purchase! Understanding Tourism 2nd edition 131977 visitsConcepts and TheoriesBob McKercher, Bruce PrideauxISBN: 978-1-915097-66-8 hbk; 978-1-915097-67-5 pbk; 978-1-915097-68-2 eBookUnderstanding Tourism: Concepts and Theories is a follow-on text to the successful text Tourism Theories: Concepts and Models. Now aimed at a more undergraduate audience, it has been fully revised and updated to reflect current thinking and include new case studies and material on:
International tourism and the political economy of tourism
The quest for sustainability and the net zero imperative
How tourists consume a destination
Crisis and resilience in a COVID-adapted world
It is a comprehensive and cohesive text that develops a series of key ideas that deepens understanding and encourages critical thinking. |
![]() | Forthcoming title Artificial Intelligence (AI) in Tourism, Hospitality and Events 13858 visitsRevolutionising ExperiencesRoya Rahimi, Nikolaos Stylos, Eva M. Navarro-López, Prashant PillaiISBN: 9781915097859 HBK; 9781915097842 PBK; 9781911635529 eBookProvides in-depth insights, practical examples and best practices in the fields of tourism, hospitality and events. It goes beyond theoretical concepts and to explore the real-world implementation of AI technologies, highlighting their potential impact and benefits within the industry. |
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