Textbook
 | Now available for purchase! Profit Planning 3/e EXTENDED EDITION 158412 visitsfor hospitality and tourismPeter HarrisISBN: 978-1-908999-60-3 hbk; 978-1-908999-61-0 pbkA complete guide to using key managerial accounting techniques for planning, controlling and improving profitability at the business property level - the “cutting-edge†of routine decision making. |
 | Now available for purchase! International Tourism Futures 2nd edition 19487 visitsThe Drivers and Impacts of ChangeClare Lade, Paul Strickland, Elspeth Frew, Paul Willard, Sandra Cherro Osorio, Astrid NørfeltISBN: 9781915097941 PBK; 9781915097958 HBK; 9781915097965 eBookExamines influential factors such as the demographic, political, economic and technological changes, which will affect the nature, trends and participation in tourism, hospitality and events |
 | Forthcoming title Entrepreneurship in Hospitality and Tourism 2nd edition 22488 visitsA global perspectiveLevent Altinay, Anna Farmaki, Zaid AlrawadiehISBN: Hardback: 9781917433044 Paperback: 9781917433037 eBook: 9781917433051A new and definitive overview of the vital role and effective practice of entrepreneurship in one of the most dynamic industry sectors in the world. With a highly qualified international team of contributors, the editors clearly outline the key theoretical perspectives and go on to cover the various types of entrepreneurship. |
 | Now available for purchase! The Dark Side of Events 31496 visitsNavigating Corruption and Risk ManagementWilliam O'TooleISBN: 9781915097415 HBK; 9781915097996 PBK; 9781915097422 eBookThe events industry is a multi-million dollar fast-moving industry, ergo it is a key target for corruption. With multiple revenue sources, complex logistics, a strict deadline and the need for quick decision making, it is vital the organisers are fully aware of all ways and means events can leave themselves vulnerable. |
 | Now available for purchase! Marketing Communications 2nd edition 37508 visitsAn advertising, promotion and brand perspectiveBabak Taheri, Hamid ShakerISBN: Hardback: 9781915097774 Paperback: 9781915097781 eBook: 9781915097989Fully revised and updated, this text acknowledges that the most important task faced by any marketing communications practitioner is to identify and select an optimum promotions mix to help achieve an organisation’s business objectives. |
 | Forthcoming title Coaching and Mentoring in Tourism, Hospitality and Events 74907 visitsDiana Clayton, Judie M Gannon, Anna KlenertISBN: 9781915097743 HBK; 9781915097729 PBK; 9781915097750 eBookA comprehensive exploration of mentoring and coaching and its’ application within the THE industries. |
 | Now available for purchase! Understanding Tourism 2nd edition 120990 visitsConcepts and TheoriesBob McKercher, Bruce PrideauxISBN: 978-1-915097-66-8 hbk; 978-1-915097-67-5 pbk; 978-1-915097-68-2 eBookUnderstanding Tourism: Concepts and Theories is a follow-on text to the successful text Tourism Theories: Concepts and Models. Now aimed at a more undergraduate audience, it has been fully revised and updated to reflect current thinking and include new case studies and material on:
International tourism and the political economy of tourism
The quest for sustainability and the net zero imperative
How tourists consume a destination
Crisis and resilience in a COVID-adapted world
It is a comprehensive and cohesive text that develops a series of key ideas that deepens understanding and encourages critical thinking. |
 | Forthcoming title Artificial Intelligence (AI) in Tourism, Hospitality and Events 498 visitsRevolutionising ExperiencesRoya Rahimi, Nikolaos Stylos, Eva M. Navarro-López, Prashant PillaiISBN: 9781915097859 HBK; 9781915097842 PBK; 9781911635529 eBookProvides in-depth insights, practical examples and best practices in the fields of tourism, hospitality and events. It goes beyond theoretical concepts and to explore the real-world implementation of AI technologies, highlighting their potential impact and benefits within the industry. |
 | Now available for purchase! Event Communication 142293 visitsTheory and Methods for Event Management and TourismBarbara MazzaISBN: 9781915097538 HBK; 9781915097545 PBK; 9781915097552 eBookEffective communication is vital in event management. '''Event Communication: Theory and Methods for Event Management''' focuses attention on communication studies as applied to Event Management, through the whole event management process. |
 | Now available for purchase! Hotel Housekeeping Management 89800 visitsChanging trends and developmentsJayanti JayantiISBN: 9781911635543 hbk; 9781911635550 pbk; 9781911635567 eBookA comprehensive hands-on guide to this vital role in the operation of a hotel. With insights from international industry experts and real-life case studies, it provides the reader with a comprehensive how-to guide to all elements of this essential role as well as the theoretical foundations and operational techniques. |
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