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Collaboration for Sustainable Tourism Development 110306 visits

Janne Liburd, Deborah Edwards

ISBN: 9781911635000 HBK; 9781911635017 PBK; 9781911635024 eBook

Explores the role of collaboration in tourism to sustain livelihoods, create profitable partnerships, and protect cultures and the environment.

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The Story of Hilton Hotels 99437 visits

'Little Americas'

Barbara Czyzewska

ISBN: 9781911396949 HBK; 9781911396956 PBK; 9781911396963 eBook

An informative historical analysis of the development of the company, as well an engaging narrative about Conrad Hilton himself. It analyses some of the key shifts in the area of hotel management including standardisation, asset-light models and delivering the customer experience.

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Event Stakeholders 107800 visits

Theory and methods for event management and tourism

Mathilda van Niekerk, Donald Getz

ISBN: 9781911396635 HBK; 9781911396666 PBK; 9781911396642 eBook

Focuses on stakeholder theory applied to event management and goes beyond traditional approaches by treating event management as an applied field.

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Fundamentals of Marketing 111250 visits

Geraldine McKay, Paul Hopkinson, Ng Lai Hong

ISBN: 978-1-910158-97-5 hbk; 978-1-910158-98-2 pbk; 978-1-910158-99-9 eBook

Introduces the key terms, concepts and practices to provide a firm foundation for undergraduate students. It discusses contemporary technologies used in marketing alongside established practices to develop an understanding of the positive effects of marketing balanced with critical discussion about it's contribution to the wider aims of society.

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How to Buy and Manage Your Own Hotel 110594 visits

4th edition

Miles Quest, Peter Nannestad

ISBN: 978-1-910158-21-0 hbk; 978-1-910158-22-7 pbk; 978-1-910158-23-4 eBook

A clear toolkit and action plan for those looking to make the leap to buying their own hotel, from getting the initial finances in place, to successful marketing techniques and staffing issues

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Club Management 97115 visits

The management of private membership clubs

Clayton Barrows, Michael Robinson

ISBN: 9781911635062 HBK; 9781911635079 PBK; 9781911635086 eBook

The first text to provide comprehensive coverage of three major types of clubs: country clubs, city clubs and yacht clubs, and others (e.g. racquet clubs, university clubs), and to explain the similarities and differences in their management and marketing.

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Contemporary Issues in Food Supply Chain Management 108096 visits

Jane Eastham, Luis Kluwe Aguiar, Simon Thelwell

ISBN: 9781911396093 HBK; 9781911396109 PBK; 9781911396116 eBook

This vital new text offers a holistic view of the factors affecting the different tiers of sustainability, public health, poverty, security and production within the food supply chain. With contributions from international experts in the field, it takes particular emphasis on growing populations and the deployment of agricultural land for uses other than food.

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Enterprise and its Business Environment 88034 visits

Norin Arshed, Julie McFarlane, Robert MacIntosh

ISBN: 978-1-910158-78-4 HBK; 978-1-910158-79-1 PBK; 978-1-910158-80-7 eBook

A clear and insightful introduction to the world of business enterprise and the inner workings of the firm. It explores the role of entrepreneurs, consumers and businesses to understand how their roles affect the production and allocation of good and services and provides a solid base from which those new to the study of business can develop their own interests in relation to the most powerful economic and entrepreneurial forces shaping the world in which we live.

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Enterprise: Concepts and Issues 86312 visits

Norin Arshed, Mike Danson

ISBN: 978-1-910158-75-3 HBK; 978-1-910158-76-0 PBK; 978-1-910158-77-7 eBook

Via different dimensions and with international case studies, it explains how entrepreneurship is being applied across the economy.

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Strategy for Tourism 2nd edition 72692 visits

John Tribe

ISBN: 978-1-910158-61-6 HBK; 978-1-910158-62-3 PBK; 978-1-910158-63-0 eBook

Fully revised and updated, this bestselling text uses an international focus to explain strategic management, analysis and implementation specifically in the tourism industry.


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