Tourism > Event management
Now available for purchase! Focus On Festivals 86719 visitsContemporary European case studies and perspectivesChris Newbold, Christopher Maughan, Jennie Jordan, Franco BianchiniISBN: 978-1-910158-15-9 HBK; 978-1-910158-16-6 PBKA powerful and unique case-study focused, theoretically rigorous and pan-European approach to our most ubiquitous cultural phenomena - festivals. |
Now available for purchase! Technology and Events 51893 visitsHow to create engaging eventsVanessa Martin, Luiz CazarréISBN: 978-1-910158-19-7 hbk; 978-1-910158-25-8 pbkExplores the use of technology to improve results on all kinds of events from initial planning stages, right through to post event debriefing. |
Now available for purchase! Strategic Event Creation 67083 visitsLiz Sharples, Philip Crowther, Daryl May, Chiara OreficeISBN: 978-1-910158-06-7 HBK; 978-1-910158-07-4 PBK; 978-1-910158-08-1 eBookThis text moves away from an older paradigm of simply ‘making events work’, to show how to manage a sector that now needs to be strategically focused. |
Now available for purchase! Marketing in Tourism, Events and Food 2nd edition 80181 visitsA Critical ApproachCraig Hirst, Richard TresidderISBN: 978-1-910158-30-2 HBK; 978-1-910158-31-9 PBK; 978-1-910158-32-6 eBookNew edition of this key text with 2 new chapters on Technology and Social Media and Taste and Taste Making and brand new mini cases. |
Now available for purchase! Winning Meetings and Events for Your Venue 79871 visitsBy Rob Davidson and Anthony HydeISBN: 978-1-908999-86-3 pbk; 978-1-908999-88-7 hbkA clear and comprehensive guide to the wide range of techniques required by sales and marketing staff to effectively win meetings and events business for their venue. |
Now available for purchase! Marketing in Food, Hospitality, Tourism and Events 128941 visitsA Critical ApproachRichard Tresidder, Craig HirstISBN: 978-1-906884-52-9 hbk; 978-1-906884-22-2 pbkA unique and critical insight into the marketing process and begins a debate about the nature of the contemporary Food, Tourism, Events & Hospitality industries. |
Now available for purchase! Principles of Festival Management 33305 visitsChris Newbold, Jennie Jordan, Paul Kelly, Kristy DiazISBN: 978-1-911396-82-6 HBK; 978-1-911396-83-3 PBK; 978-1-911396-84-0 eBookA complete guide to developing and running a festival from inception to evaluation, covering all aspects of festival management and key central issues and contemporary debates. |
Now available for purchase! Key Issues in the Arts and Entertainment Industry 1 comment 168928 visitsBen WalmsleyBen WalmsleyISBN: 978-1-906884-20-8 hbk; 978-1-906884-47-5 pbk; 978-1-906884-20-8 ebookThe only book on contemporary issues which covers the arts and entertainment sectors, from social networking and Twitter, to reality TV and digital rights management. |
Now available for purchase! Cases For Event Management and Event Tourism 17467 visitsVassilios Ziakas, Donald GetzISBN: 978-1-915097-34-7 hbk; 978-1-915097-36-1 pbk; 978-1-915097-35-4 eBookA must have collection for all those studying and teaching event management and event tourism. |
Forthcoming title Ownership and Governance of International Events 9083 visitsTheory and Methods for Event Management and TourismJean-Loup Chappelet, Emmanuel BayleISBN: 9781911635819 Hbk; 9781911635826 Pbk; 9781911635833 eBookThe first text to fully explore the issue of ownership and governance of international events. Presents cases from sports as well as non-sports events, in addition to general principles regarding ownership and governance based on historical, legal and managerial considerations. |
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