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Hospitality > Event management

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Focus on World Festivals 20188 visits

Contemporary case studies and perspectives

Chris Newbold, Jennie Jordan

ISBN: 978-1-910158-55-5 HBK; 978-1-910158-56-2 PBK; 978-1-910158-57-9 eBook

A contemporary overview of festival activity from around the world based on over 30 case studies drawn from every continent. Through its case-study focus it examines different types and genres of festival across the world; considers in detail specific festivals in specific contexts; looks at management and organisational issues in festival provision, and illustrates debates and theories pertaining to festivals throughout the world.

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Focus On Festivals 41251 visits

Contemporary European case studies and perspectives

Chris Newbold, Christopher Maughan, Jennie Jordan, Franco Bianchini

ISBN: 978-1-910158-15-9 HBK; 978-1-910158-16-6 PBK

A powerful and unique case-study focused, theoretically rigorous and pan-European approach to our most ubiquitous cultural phenomena - festivals.

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Technology and Events 27290 visits

How to create engaging events

Vanessa Martin, Luiz Cazarré

ISBN: 978-1-910158-19-7 hbk; 978-1-910158-25-8 pbk

Explores the use of technology to improve results on all kinds of events from initial planning stages, right through to post event debriefing.

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Strategic Event Creation 41129 visits

Liz Sharples, Philip Crowther, Daryl May, Chiara Orefice

ISBN: 978-1-910158-06-7 HBK; 978-1-910158-07-4 PBK

This text moves away from an older paradigm of simply ‘making events work’, to show how to manage a sector that now needs to be strategically focused.

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Marketing in Tourism, Events and Food 2nd edition 37485 visits

A Critical Approach

Craig Hirst, Richard Tresidder

ISBN: 978-1-910158-30-2 HBK; 978-1-910158-31-9 PBK; 978-1-910158-32-6 eBook

New edition of this key text with 2 new chapters on Technology and Social Media and Taste and Taste Making and brand new mini cases.

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Winning Meetings and Events for Your Venue 54588 visits

By Rob Davidson and Anthony Hyde

ISBN: 978-1-908999-86-3 pbk; 978-1-908999-88-7 hbk

A clear and comprehensive guide to the wide range of techniques required by sales and marketing staff to effectively win meetings and events business for their venue.

Now available for purchase!

Marketing in Food, Hospitality, Tourism and Events 87520 visits

A Critical Approach

Richard Tresidder, Craig Hirst

ISBN: 978-1-906884-52-9 hbk; 978-1-906884-22-2 pbk

A unique and critical insight into the marketing process and begins a debate about the nature of the contemporary Food, Tourism, Events & Hospitality industries.

Forthcoming title

Event Evaluation 64 visits

Theory and methods for event management and tourism

Donald Getz

ISBN: 9781911396611 HBK; 9781911396628 eBook

The first textbook and reference work on evaluation specifically for event management and event tourism. Drawing upon generic evaluation theory and methods, event and tourism research and real-world experiences, it provides the concepts and tools needed for establishment of a comprehensive evaluation system and the implementation of varied evaluation projects.


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