Event management
Now available for purchase! Focus On Festivals 86669 visitsContemporary European case studies and perspectivesChris Newbold, Christopher Maughan, Jennie Jordan, Franco BianchiniISBN: 978-1-910158-15-9 HBK; 978-1-910158-16-6 PBKA powerful and unique case-study focused, theoretically rigorous and pan-European approach to our most ubiquitous cultural phenomena - festivals. |
Now available for purchase! Technology and Events 51859 visitsHow to create engaging eventsVanessa Martin, Luiz CazarréISBN: 978-1-910158-19-7 hbk; 978-1-910158-25-8 pbkExplores the use of technology to improve results on all kinds of events from initial planning stages, right through to post event debriefing. |
Now available for purchase! Strategic Event Creation 67058 visitsLiz Sharples, Philip Crowther, Daryl May, Chiara OreficeISBN: 978-1-910158-06-7 HBK; 978-1-910158-07-4 PBK; 978-1-910158-08-1 eBookThis text moves away from an older paradigm of simply ‘making events work’, to show how to manage a sector that now needs to be strategically focused. |
Now available for purchase! Marketing in Tourism, Events and Food 2nd edition 80121 visitsA Critical ApproachCraig Hirst, Richard TresidderISBN: 978-1-910158-30-2 HBK; 978-1-910158-31-9 PBK; 978-1-910158-32-6 eBookNew edition of this key text with 2 new chapters on Technology and Social Media and Taste and Taste Making and brand new mini cases. |
Now available for purchase! Winning Meetings and Events for Your Venue 79836 visitsBy Rob Davidson and Anthony HydeISBN: 978-1-908999-86-3 pbk; 978-1-908999-88-7 hbkA clear and comprehensive guide to the wide range of techniques required by sales and marketing staff to effectively win meetings and events business for their venue. |
Now available for purchase! Marketing in Food, Hospitality, Tourism and Events 128883 visitsA Critical ApproachRichard Tresidder, Craig HirstISBN: 978-1-906884-52-9 hbk; 978-1-906884-22-2 pbkA unique and critical insight into the marketing process and begins a debate about the nature of the contemporary Food, Tourism, Events & Hospitality industries. |
Now available for purchase! Event Portfolio Management 33654 visitsTheory and practice for event managementISBN: 978-1-911396-91-8 HBK; 978-1-911396-92-5 PBK; 978-1-911396-932 eBookA concise introduction to portfolio theory and methods for use in event management and event tourism. Divided into 2 parts of ‘Theory’ and ‘Practice’ it explains why it is important in event studies and management, and then shows how related methods can be used and adapted using real world international case studies. |
Now available for purchase! Principles of Festival Management 33174 visitsChris Newbold, Jennie Jordan, Paul Kelly, Kristy DiazISBN: 978-1-911396-82-6 HBK; 978-1-911396-83-3 PBK; 978-1-911396-84-0 eBookA complete guide to developing and running a festival from inception to evaluation, covering all aspects of festival management and key central issues and contemporary debates. |
Now available for purchase! Key Issues in the Arts and Entertainment Industry 1 comment 168853 visitsBen WalmsleyBen WalmsleyISBN: 978-1-906884-20-8 hbk; 978-1-906884-47-5 pbk; 978-1-906884-20-8 ebookThe only book on contemporary issues which covers the arts and entertainment sectors, from social networking and Twitter, to reality TV and digital rights management. |
Now available for purchase! Cases For Event Management and Event Tourism 17430 visitsVassilios Ziakas, Donald GetzISBN: 978-1-915097-34-7 hbk; 978-1-915097-36-1 pbk; 978-1-915097-35-4 eBookA must have collection for all those studying and teaching event management and event tourism. |
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