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Getting Started in Business Law 15753 visits

Paul Bates

ISBN: 9781911635130 PBK; 9781911635185 eBook

An accessible, concise and inexpensive alternative to currently available textbooks, it covers the core topics taught at first year undergraduate level to non-specialists taking a business law module as part of their undergraduate studies.

Forthcoming title

Marketing Planning: Models and Frameworks 18125 visits

Philip Jarman

ISBN: PBK: 978-1-911635-50-5; EBOOK: 978-1-911635-51-2

A concise and user friendly introduction to marketing planning, models and frameworks . It encourages students and novice marketers to think about the context in which they are planning, why a plan is needed and how and why they should use models to get the best results.

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COVID-19 and Travel 30398 visits

Impacts, responses and outcomes

Simon Hudson

ISBN: 9781911635703 HBK; 9781911635710 PBK; 9781911635727 eBook

Examines how this crisis unfolded and its devasting impacts on the travel, tourism and hospitality industries. Packed with international case studies, it takes the reader from the very outset of the crisis, how the industry reacted and its message to the market, through to its impacts and a possible future.

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Virtual Events Management 16354 visits

Theory and Methods for Event Management and Tourism

Tim Brown, Claire Drakeley

ISBN: 978-1-915097-03-3 HBK; 978-1-915097-04-0 PBK; 978-1-915097-05-7 eBook

The COVID-19 pandemic and resulting lockdowns has seen a boom in the occurrence of virtual events. Virtual Events Management is a unique text as it looks at events from both a live event, virtual event and hybrid perspective.

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Tourism Dynamics 13227 visits

New perspectives and changing directions

Nikolaos Pappas, Anna Farmaki

ISBN: 9781911635932 HBK; 9781911635949 eBook

An edited collection of theoretical and practical insights with a multi-disciplinary and inter-disciplinary approach that offer a platform for critical discussion and examine emergent controversies within the tourism industry including the growth of alternative business models.

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Crisis Management and Recovery for Events: Impacts and Strategies 44272 visits

Vassilios Ziakas, Vladimir Antchak, Donald Getz

ISBN: 9781911635901 Hbk; 9781911635918 Pbk; 9781911635925 eBook

Reveals how to effectively manage events in times of crisis, and leveraging events for post-disaster recovery. The volume brings together theoretical and practical insights in order to set up a robust ground for effective crisis management and recovery strategies of events.

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Tracking Tourists 18177 visits

Movement and mobility

Anne Hardy

ISBN: 9781911635383 HBK; 9781911635390 PBK; 9781911635406 eBook

The first text to address tourist movement in from a methodological angle in the post-digital era.

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Event Impact Assessment 36928 visits

Theory and methods for event management and tourism

Donald Getz

ISBN: 978-1-911635-03-1 HBK; 978-1-911635-04-8 PBK; 978-1-911635-05-5 eBook

The first text to develop professionalism for IA and evaluation in these applied management fields.

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The Spa Manager’s Essential Guide 32641 visits

Mike Wallace, Melanie Smith

ISBN: 9781911635192 hbk: 9781911635208 pbk; 9781911635215 eBook

Covers all the essential information on how to run a wellness, beauty or thermal spa operation successfully. It focuses on key areas including important spa management tools and systems, giving tips and advice on how spa managers should manage themselves and their teams to successfully operate a spa facility of any size.

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The Planning and Management of Responsible Urban Heritage Destinations in Asia 32204 visits

Dealing with Asian urbanization and tourism forces

Walter Jamieson, Richard Engelhardt

ISBN: 978-1-911396-58-1 Hbk; 978-1-911396-59-8 Pbk; 978-1-911396-60-4 eBook

Heritage in general, and in particular urban heritage in Asia, is at the focus of a perfect storm with populations growing rapidly in cities as the rate of urbanization continues to grow at an alarming rate. Together with populations increasing rapidly in cities as urbanization grows, there are ever larger numbers of tourists placing significant pressure on urban heritage resources.


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